Today we came back after a night to think over our ideas. As a collective, we were unsure if we were happy with our idea and decided to analyse it, alongside also thinking of other proposals which would prove to be better plans. Other than saying the word “Bacon” a considerable amount of times, I couldn’t really think of any considerable contingencies and my group was equally as stuck. After discussing our ideas with Richard Morris – our tutor for this module, we felt slightly more confident with our direction. Richard’s confidence in our original idea gave me a sense of determination for our project, I felt that there were many more directions than I original feared and so the fact that we weren’t limiting ourselves made me a lot happier… We briefly discussed some of the areas we would like to explore as a creative collective, mainly including Cakes, […]

Howdy, After  receiving our brief, our creative collective has been considering which markets we would like to explore. With 3 product designers and 1 graphics designer, we have decided against an artistic approach to the brief and so we have decided to focus upon products and brand marketing. As a product designer, I like to solve problems, which specifically originate from my target market and so the first port of call was to identify our target market for our sales area. Whilst I only have a brief understanding of our target market at the moment, I feel I can use general ideas to get a starting point for research. Our target market is the the large student group who attend the Howard Gardens and Llandaff campuses. As students ourselves we feel we have a decent understanding of the needs and wants of the most students and so we started some […]

Howdy, Today I started my enterprise field module. We were put into teams to act as creative collectives. I was happy to be doing the project in groups as opposed to being solo entrepreneurs as I feel teamwork is a skill I need to work on due to my attitude to my work being quite closed to other people. Being in a creative collective  feel that we can pool our resources and skills from our two subject areas, which will be excellent for the varying tasks that we will no doubt be faced with. We named our creative collective ‘Gusto’ to show our humorous side whilst also showing our strive for perfection. The name was a quick laugh, but I feel it fits quite well. It has an essence of creativity as well as having quite a motivated attitude to it, at the same time however it’s quite a satirical […]